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15 campaigns · $31,831.31 spent · $113,056.08 returned · $23.77 per purchase · 3,502,846 impressionsSwipe to read across
Ad account
Ad account 03
The tightest account of the three. Fifteen campaigns, 3.5 million impressions, and $23.77 to make a sale.
- Revenue generated
- $113K
- Ad spend managed
- $31.8K
- Return on ad spend
- 3.55x
- Campaigns
- 15
- Cost per purchase
- $23.77
01
What we built
- Campaign budget optimisation across the account rather than per ad set
- Catalog retargeting running underneath the prospecting campaigns
- Collection launches timed to the season the brand sells into
- Broad testing kept live so the account never ran out of winners
02
From the account
